Beach On Right, Party On The Left: Atlantic City, New Jersey To Host Twilight Race In Brand New Rock 'N' Roll Marathon Series Event
- Atlantic City selected as first new host city of a Rock ‘n’ Roll Marathon Series event in the U.S. since 2015
- Rock ‘n’ Roll Atlantic City will include both 5K and half marathon distances
- Rock ‘n’ Roll Marathon Series to celebrate new event on July 31 with special race offers and community run/walk opportunities
- Registration to open on Wednesday, August 7 with further details available at - www.runrocknroll.com/AtlanticCity
ATLANTIC CITY, N.J. / TAMPA, Fla. (July 31, 2019) – The Rock ‘n’ Roll Marathon Series® announced today that Atlantic City, New Jersey will become the newest destination for the series with the inaugural Rock ‘n’ Roll® Atlantic City Half Marathon & 5K event taking place on May 15-16, 2020. This marks the first brand-new Rock ‘n’ Roll Marathon Series event in the U.S. since 2015. Bringing the Fun to the Run™ through music, entertainment, and community immersion, the Rock ‘n’ Roll Atlantic City Half Marathon will take place during the twilight evening hours, treating an anticipated 10,000 participants to a one-of-a-kind race experience that highlights the beach and Boardwalk atmosphere. Registration for the 2020 Rock ‘n’ Roll Atlantic City Half Marathon and 5K presented by Brooks will open on Wednesday, August 7, 2019 with further details available at www.runrocknroll.com/AtlanticCity.
Race week will kick-off on Thursday, May 14, 2020 when the Health and Fitness Expo opens to the public, featuring the latest products and trends in the running industry. Runners and walkers of all levels from around the world will then take in the sights and sounds of Atlantic City on Friday, May 15, 2020 for the Rock ‘n’ Roll Atlantic City 5K presented by Brooks and continue to use the Beat in Their Feet™ on May 16, 2020 for the Rock ‘n’ Roll Atlantic City Half Marathon. After starting out at Bader Field, race participants will experience the beautiful shore towns of Ventnor and Margate before they eventually make their way to the world-famous Boardwalk for the final six miles. Playing to the rich musical history of New Jersey, the musically-themed event will amp up the on-course bands and DJ’s for competitors to enjoy as they race their way to a finish line after-party festival.
“We are excited to add Atlantic City to the Rock ‘n’ Roll Marathon Series as the first new host city in the U.S. since 2015,” said Shane Facteau, Chief Operating Officer for The IRONMAN Group owners of the Rock ‘n’ Roll Marathon Series. “We have been evaluating locations we feel are strong fits with our series and view Atlantic City as an exciting opportunity for both our runners and our brand. We are proud that we can be a part of showcasing and highlighting what the City has to offer the thousands of runners and their support crew who travel to the area. This new event will feature the beach on one side and a party on the other, making the Atlantic City Boardwalk the perfect venue for the newest Rock ‘n’ Roll Marathon Series event. We look forward to the race we will be able to create focused on running, music and community.”
Located on New Jersey’s Atlantic coast, Atlantic City is a prime destination and accessible by many, with the world-renowned Atlantic City Boardwalk situated right on the coastline. This New Jersey staple features shops, bars, and casinos, offering a lively experience with a world-class view. Other adventurous activities include surfing and kayaking, giving both spectators and participants the chance to embrace the unforgettable atmosphere of the Atlantic City shoreline.
“As Atlantic City continues to diversify and attract high-profile sporting events to our city year round, the Atlantic City Sports Commission is thrilled to announce our partnership with the Rock ‘n’ Roll Marathon Series,” said Jim Wood, president and CEO of Meet AC and the Atlantic City Sports Commission. “Participants will have the unique experience to run on our world-famous Boardwalk and throughout our beautiful seaside resort as a variety of music ignites the race course. We look forward to playing host to all of the runners and their family and friends as they help bring a positive economic impact for our community.”
To celebrate the announcement of the new event, the Rock ‘n’ Roll Marathon Series will be hosting a meet up in Atlantic City with runners and walkers or those looking to get started are encouraged to come out to the Boardwalk and Albany Street at 7:30 p.m. From there a group will set out for a two to four-mile fun run/walk. Attendees will then gather at The Beach Bar at Hard Rock for food, beverage, giveaways and more. Onsite registration for the new Rock ‘n’ Roll Atlantic City Half Marathon and 5K presented by Brooks will be open at a special price. Participants that registered will also receive an event weekend in-training tank top.
General registration for the 2020 Rock ‘n’ Roll Atlantic City Half Marathon will open on Wednesday, Aug. 7, 2019. For more information on the inaugural Rock ‘n’ Roll Atlantic City Half Marathon, visit www.runrocknroll.com/AtlanticCity.
About Meet AC
Meet AC, Inc. is a 501(c)(6) organization formed and funded as a public-private partnership by the Casino Reinvestment Development Authority (CRDA) to create economic development through conventions, sporting events, film production and group tourism. Meet AC focuses on three primary objectives: sales, marketing and services.
About the Atlantic City Sports Commission
The Atlantic City Sports Commission was officially formed on January 13, 2015 as a 501 (c)(3) organization with the support of Meet AC and the Casino Reinvestment Development Authority (CRDA) to attract sporting events, conventions and competitions to Atlantic City.
About Rock ‘n’ Roll Marathon Series
The Rock ‘n’ Roll Marathon Series® is the world’s largest running series taking part in over 30 destination events around the world every year. Established in 1998, the Rock ‘n’ Roll Marathon Series simple idea of making running fun has transformed both the U.S. and global running landscape by infusing the course with live bands, cheer teams and entertaining water stations, creating a block-party atmosphere for participants and spectators alike. Focused on running, music and community, race weekend kicks off with a free Health & Fitness Expo showcasing the latest in running gear, sports apparel, health and nutritional information and much more. Events culminate with an entertaining finish-line festival featuring some of the biggest names in music, with past performances including Macklemore & Ryan Lewis, O.A.R. Aloe Blacc, Pitbull, Flo Rida, The Band Perry, Fitz and the Tantrums, the Goo Goo Dolls and Bret Michaels. Further information about the Rock ‘n’ Roll Marathon Series can be found online at www.RunRocknRoll.com and follow @RunRocknRoll on all social platforms.
About The IRONMAN Group
As part of Wanda Sports Group, The IRONMAN Group operates a global portfolio of events that includes the IRONMAN® Triathlon Series, the IRONMAN® 70.3® Triathlon Series, 5150™ Triathlon Series, the Rock ‘n’ Roll Marathon Series®, Iron Girl®, IRONKIDS®, International Triathlon Union World Triathlon Series races, road cycling events including the Velothon® Series, mountain bike races including the Absa Cape Epic®, premier running events including the Standard Chartered Singapore Marathon and The Sun-Herald City2Surf® presented by Westpac, trail running like Ultra-Trail Australia™, and other multisport races. IRONMAN’s events, together with all other Wanda Sports Holdings events, provide more than a million participants annually the benefits of endurance sports through the company’s vast offerings. The iconic IRONMAN® Series of events is the largest participation sports platform in the world. Since the inception of the IRONMAN® brand in 1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines at the world’s most challenging endurance races. Beginning as a single race, IRONMAN has grown to become a global sensation with more than 230 events across 53 countries. For more information, visit www.ironman.com.
About Wanda Sports Group
Wanda Sports Group (Nasdaq: WSG) is a leading global sports events, media and marketing platform with a mission to unite people in sports and enable athletes and fans to live their passions and dreams. Through our businesses, including Infront and IRONMAN, we have significant intellectual property rights, long-term relationships and broad execution capabilities, enabling us to deliver unrivalled sports event experiences, creating access to engaging content and building inclusive communities. We offer a comprehensive array of events, marketing and media services through three primary segments: Mass Participation, Spectator Sports and Digital, Production, Sports Solutions (DPSS). Our full-service platform creates value for our partners and clients as well as other stakeholders in the sports ecosystem, from rights owners, to brands and advertisers, and to fans and athletes.
Headquartered in Beijing, China, Wanda Sports Group has more than 60 offices and 1,600 employees around the world.